Serve You - The Hand Crafted PBM


Hand Crafted Plans
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Clinical Programs
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Some PBMs require you to participate in specific clinical programs. Not Serve You. With us, you can opt-in or out of clinical programs - it's your choice. This is what we mean by the "hand-crafted" PBM.

The goal with our Clinical Programs is to maximize cost savings while ensuring appropriate drug therapy. This is accomplished by providing members with an incentive to appropriately use generics and/or preferred brand-name drugs whenever possible.

The Serve You Clinical Programs include:




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